Meaningful, Actionable, and Helpful.
Delta CX Media is a new self-publishing imprint focused on CX, UX, and business transformation and design content. Our goal is to deliver the highest quality content and media in authors’ original voices.Most recent publications
Disruptive Research: Discover Unmet User Needs That Drive Revolutionary Innovations
Your company wants to innovate, disrupt, grab market share, and leap past competitors rather than play catch-up, but the methods you tried had little or no success. Despite trying to be Agile, Lean, efficient, fast, and possibly even customer-centric, common design practices struggle in creating successful outcomes for businesses and ecosystems.
Disruptive Research delves into how knowledge-oriented research and design can uncover truly exceptional insights and create disruptive innovations. If your company is curious about or already likes Jobs To Be Done or discovery-focused methods, Disruptive Research will show how to achieve greater success by following its proven process.
Customers Know You Suck: Actionable CX Strategies to Better Understand, Attract, and Retain Customers
Customers Know You Suck is the how-to manual for customer-centric product-market fit. Its highly actionable models, maps, and processes empower everyone to improve the Customer Experience (CX). Learn how to investigate, diagnose, and act on what’s blocking teams. Gather the evidence and data that better inform decisions, leading to increased satisfaction, conversion, and loyalty. Use our governance model for implementing and monitoring the progress, success, and failure of internal process changes and experiments.